Last week, something pretty special happened – we were on a billboard in Times Square!
Shopify's Milestones program celebrates independent brands that have hit major order milestones. We were recognized for passing 100,000 lifetime orders, and were one of three businesses invited to meet with Shopify President Harley Finkelstein for a surprise in Times Square. Along with Team Supercrew and Jolie, we were featured on a billboard at the Nasdaq MarketSite, right in the heart of New York City.
Shopify President Harley Finkelstein presenting the award to Element Brooklyn's Andrew Nicol. It was a surreal moment, but also a chance to pause and reflect on how far we’ve come. What started with a KitchenAid mixer in my Williamsburg apartment has very much become a real business, thanks to everyone who has supported us. We have a long way still to go, but we've made great progress in realizing our mission of reducing plastic waste with accessible and sustainable luxury essentials.
We’re grateful to our customers, our community, and the team at Shopify for making this possible. And we’re excited for what’s next.
Andrew Nicol
Founder & CEO
